Fintech: how AI-ready are the leaders?
Payments, banking and investing brands that buyers research through AI assistants. We ran the LLMready crawler against each homepage and scored it the same way as a free audit.
77/100
Median (all industries: 77)
70%
Publish an llms.txt
100%
Allow all 4 core AI crawlers
80%
Use Schema.org JSON-LD
Key findings
- N26 leads with 85/100 (B); Klarna trails at 38.
- The fintech median is exactly the same as the median of all 102 sites we measured.
- 0 of 10 block at least one core AI crawler (GPTBot, PerplexityBot, ClaudeBot or Google-Extended) in robots.txt.
- 70% publish an llms.txt and 0% an llms-full.txt.
- Weakest category on average: citation readiness at 61/100.
Bot access
85
Content extractability
69
Semantic metadata
81
Citation readiness
61
Scores
Leaderboard
| # | Site | Score | Bot access | Extractability | Metadata | Citation | Core bots | llms.txt | Biggest gap |
|---|---|---|---|---|---|---|---|---|---|
| 1 | 85 N26n26.com | 85 B | 90 | 84 | 91 | 76 | Authorship and freshness | ||
| 2 | 85 Stripestripe.com | 85 B | 94 | 74 | 100 | 73 | Authorship and freshness | ||
| 3 | 81 Adyenadyen.com | 81 B- | 90 | 77 | 87 | 70 | Authorship and freshness | ||
| 4 | 81 Monzomonzo.com | 81 B- | 76 | 87 | 92 | 72 | llms.txt is present and valid | ||
| 5 | 77 Molliemollie.com | 77 C+ | 90 | 59 | 96 | 63 | Authorship and freshness | ||
| 6 | 77 PayPalpaypal.com | 77 C+ | 90 | 69 | 95 | 55 | Authorship and freshness | ||
| 7 | 77 Wisewise.com | 77 C+ | 76 | 79 | 87 | 68 | llms.txt is present and valid | ||
| 8 | 73 Plaidplaid.com | 73 C | 84 | 66 | 88 | 55 | Clear entity identity | ||
| 9 | 68 Robinhoodrobinhood.com | 68 D | 90 | 57 | 70 | 51 | Clean heading hierarchy | ||
| 10 | 38 Klarnaklarna.com | 38 F | 67 | 35 | 6 | 31 | llms.txt is present and valid |
Not scored because they turned away our crawler: Revolut (blocked automated requests (HTTP 403)), Coinbase (blocked automated requests (HTTP 403)).
Most common gaps
Where fintech sites lose points
Answer-ready formats
100%10 of 10 sites · Citation readiness
Add an FAQ section (with FAQPage schema) and question-style headings that mirror real queries.
Authorship and freshness
100%10 of 10 sites · Citation readiness
Show an author and published/updated dates (in markup and JSON-LD).
Content density
100%10 of 10 sites · Content extractability
Trim inline scripts, styles and markup bloat so text makes up a larger share of the page.
llms-full.txt is available
100%10 of 10 sites · Bot access
Publish the generated llms-full.txt alongside llms.txt.
llms.txt is present and valid
90%9 of 10 sites · Bot access
Generate an llms.txt below and upload it to your site root.
Markdown readability
70%7 of 10 sites · Content extractability
Shorten sentences and replace jargon; aim for a reading ease of 50+.
Where would your site rank?
Run the same audit on your site and compare it to the fintech median of 77.
A high score means AI engines can reach, read and understand a site. It doesn't guarantee citations — those also depend on authority, relevance and the question being asked.